The advancement of cloud technology has created the ideal environment for Software as a Service (SaaS) to thrive and grow and for SaaS-based application development to flourish.
We saw examples of the computer industry attempting to implement early forms of what is now known as SaaS applications in the early days of the internet. Companies provided what were known as Application Service Providers (ASP). Users would be able to pay for a specific application or set of applications by subscribing to them and then accessing them through a website. ASPs, on the other hand, never fully caught on and were frequently found to fall short of their promises of low cost, easy deployment, and easy upgrades.
However, thanks to cloud computing’s scalability and virtualization and the rise of IoT for consumers, SaaS application development has emerged to render ASPs obsolete. When it comes to growing SaaS applications, the costs are low, the time investment is much lower, and businesses of all sizes can benefit. In fact, by 2020, 75 percent of digital business application purchases will be “build,” not “buy.”
What does SaaS application development have to offer?
However, just because ASPs are no longer in use does not mean that every company is taking advantage of the numerous benefits that a SaaS application development platform can provide. Of course, with the help of a developer and a designer, almost anyone can create a custom application to meet the needs of a specific business. However, now that a SaaS application development company can provide the same service while saving money on infrastructure and development time, it’s becoming an essential part of IT’s application development strategy.
One of the many benefits of using a SaaS application development platform is saving time and money. There’s no need to start from scratch with infrastructure, backups, disaster recovery, security configurations, development tools, or design components and services. Everything is ready to use right away. Furthermore, because most of the services are already provided, you won’t need to hire a large team of skilled backend developers.
Finding the right SaaS application development tools
It’s one thing to recognize the value of using a SaaS application development platform. However, there are numerous ways to build SaaS apps today, ranging from established media that began by offering packaged SaaS and then commercialized their underlying platforms to emerging cloud services solutions. How does one ensure that the right tools are found to provide the service that their company requires?
When choosing the right platform, there are many factors to consider, from technology to the ecosystem of partners, apps, and components. These are some of the benefits that a reputable SaaS application development firm will provide.
Fast and easy application development tools.
There are many ways to build a SaaS application, from open source libraries and frameworks that can be used from within framework IDEs and CLIs to model-driven visual development tools. The best SaaS application development platforms will include the following features:
- Visual prototyping is simple.
- Business logic development based on models.
- APIs allow you to integrate your apps with any data that is relevant.
- Testing and analytics will be a lot easier.
- Users can be reached quickly via web or mobile containers.
- Depending on personal preference, flexibility in creating with code, or even with little or no regulation.
Five tips for SaaS App development
Here are five more cloud-based app-building tips.
The SaaS model demands reliable service. Customers are willing to subscribe, but not for everything. How do you know if your service fits the SaaS business model?
Offer your customers a precise and reliable service
Let’s look at a real-world example of where SaaS fails. I once looked for a way to convert between two file types. Since neither file type was proprietary, I figured I could find a free online converter to do the job. But I quickly discovered that many converters now required a monthly subscription to convert my file.
It was aggravating. Why? a single file, and I only use this file type every six months. I was not going to sign up for monthly payments for this Software, though I would have paid a few dollars to use it once.
Do market research and define your competitors
For many developers and app owners, the SaaS hype blinds them to the best source of real-world evidence: the competition.
Do your competitors use SaaS? If not, it is still a viable option. You need to convince your customers to subscribe rather than buy your product outright.
If your web app is in a traditional delivery model, its advantages must outweigh your competitors’.
In any business, market research is vital. Consider what your competitors do well and what they do poorly. Look for service or feature gaps your platform could fill to attract new customers.
Select a technology stack
Choosing a SaaS technology stack is like choosing a house’s materials. Your technology stack is what powers your web app.
First, you’ll need tools for building your platform’s client-facing components. These are well-known categories of software development
- JS frameworks (Angular, React, Vue.js)
- JS (Node.js)
- PH (Laravel)
- ra (Ruby on Rails)
- SQL Server
Server And Operating System
- Internet Information Service (IIS)
Before choosing one of these options, consider your platform’s scalability, potential profits, and start-up costs.
Choose your pricing strategy
Web apps are highly reliant on pricing strategies. As the SaaS model evolved, several successful pricing strategies emerged.
Almost certainly, your smartphone has a freemium app. A freemium app offers a core set of features for free. These core features typically cast a wide net and appeal to a broad audience. The app developer then makes money by charging a one-time or monthly fee to convert free users into paid (or “premium”) users.
Find SaaS developers
Building a cloud application isn’t a one-and-done operation in today’s rapidly changing digital ecosystem. Constant updates, feature integrations, and support are all advantages of SaaS platforms.
If you or your company team aren’t ready or excited to commit to long-term product development and maintenance, you should consult and hire an experienced SaaS development team.
CEO and Founder of Mabotse Makofane (Pty) Ltd. Jacob is an avid reader of both business and historical political books. In his spare time he enjoy plays golf and going the picnic with his family for a relaxing afternoon of fresh air and braai meat.